Internet Marketing Agency
Having a website and not actively marketing it is like starting a company and not handing out business cards. Thousands of companies have an online presence, and every site is vying for a top spot in the search engine results.
How do you differentiate yourself in this ultra-competitive web environment? Online marketing.
As a full-service Search Engine Optimization company, Strong WEB Solutions offers the latest in SEO marketing to ensure your website’s competitive positioning in the major search engines. And savvy business owners know that high search engine rankings can translate into greater consumer awareness, a quality reputation—and ultimately—increased sales.
Partnering with Strong WEB Solutions internet marketing specialists can make a difference to your bottom line. Let us take your business to the next level with high-impact marketing that gets you the results you want.
Following are the marketing services we employ to increase the number of visitors to your website and ensure their status as repeat customers:
Search Engine Optimization
Search Engine Optimization (SEO) is a process in which the visibility of a website or webpage is affected in a search engine’s “natural” or un-paid or organic search results. The higher ranked on the search results page, the more visitors it will receive from the users. The same counts for the more frequent a site appears, the more visitors it will have.
SEO offer a variety of search options. These include for instance academic, video, local, news searches as well as image searches and industry specific vertical search engines.
SEO is an Internet Marketing Strategy. It looks at how search engines work, what people search for and which keywords or terms are being entered into the search engines. It also looks at which search engines are preferred by their targeted audience. To optimize a website may require, besides editing the content and HTML, editing its associated coding to increase relevance to specific keywords, and remove barriers to the indexing activities of the search engines. Another strategy is promoting a site to increase the number of “back-links”, or “inbound-links”.
Contact Strong WEB Solutions search engine optimization & internet marketing company today to help you with your internet marketing needs.
Local SEO Marketing
A WEB DIRECTORY, unlike a search engine, lists websites by category or sub-category. These categories are based upon the entire websites, instead off one page or on keywords with a search engine. Sites usually limit the categories to one or two.
A very effective way to promote your website is to submit your website to a LOCAL WEB DIRECTORY or carefully selected niche. To submit your website to the RIGHT directories will lead to a noticeable improved ranking in the search engines! This improvement in ranking in SERPS (Search Engine Result Pages) will bring you SIGNIFICANT traffic increase. To just submit your website only to search engines will not aid in a noticeable increase of visitors to your website.
Saturating the directories relevant to you with your listing(s), increases the frequency with which the search engines “crawl” and index your website. This results in greater traffic and helps create more inquiries. Newly added material to your website is picked up by the search engine “spiders” more quickly.
Directory submission guidelines change from time to time. Therefore MANUALLY submitting your site to the directories has a higher success rate and is more effective for your business! The approval rate and success for AUTOMATED directory submissions, although quicker and less expensive, is lower. When someone enters a submission, they can adjust and follow the directions given, in order to be correct, which is what the automated entry lacks.
Strong WEB Solutions local SEO marketing company strongly recommends these manually entered submissions, contact us today to get started.
Social Media Marketing
Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks.
A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself. Hence, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media.
Social media has become a platform that is easily accessible to anyone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns. Social networking websites allow individuals to interact with one another and build relationships.